One surface, three sources
Search is the only research page in CreativeScout, and the toggle above the search bar decides what you are researching: Meta ads, TikTok ads or TikTok Shop products. Switching source keeps your keyword and drops the filters the new source cannot honour, so you never carry a control across that would quietly do nothing.
You do not need a keyword. Leave the bar empty on any of the three and you get a feed straight out of our own index, filters included. Typing a keyword is how you go beyond what we already hold.
The search
Search lives in the sidebar under, well, Search. Type a keyword (a product, a hook, a page name), hit Enter, and CreativeScout searches ad texts, link titles and page names across the EU ad library. Every search is a shareable URL: copy it from the address bar and a teammate opens exactly the same result set.
Filters
Below the search bar you can narrow down with compact filter chips:
- Status: active ads only (default), inactive only, or all.
- Technology: the landing page platform behind the ad, detected by CreativeScout: Shopify, ClickFunnels, GoHighLevel, FunnelCockpit, Kajabi and more. This is how you find "Shopify stores advertising right now".
- Countries: any set of EU countries, with a one-click DACH shortcut.
- Language, platform, media: ad language, Facebook/Instagram/Audience Network, image/video/meme.
- Date, reach, runtime: delivery window, EU reach range and how many days the ad has been running.
Active filters appear as removable chips under the bar; one click clears a filter, "Clear all" resets the search. The sort select switches between newest, longest running and highest reach.
Reading the results
Each result is a fact card: page name, ad text, a status dot (green = currently active), runtime in days, start date, the detected technology, platforms and EU reach. When the advertiser page has counted stats, a mono WNR plaque shows the Winner Score (0 to 10): longevity times the page's active ratio, so proven long-runners on healthy pages rank first. Click the ad text for the full detail view. The "View on Meta" action shows the original ad with its creative on Meta's official page; CreativeScout itself never embeds Meta content.
Templates and your own saved searches
Under the search bar sit two rows of pills. The first is our templates: Shopify Winners, High-Ticket & Coaching and Fresh & Scaling on the ad sources, and Proven sellers, Crowd favourites, Higher ticket and Volume movers on TikTok Shop. The chevron next to each one lists exactly which filters it applies, so nothing is a black box. A template is an overlay, not a cage: change any control afterwards and your choice wins.
The second row is yours. Set up a search you want back later, click Save this search, give it a name, and it becomes a pill in that row for your whole workspace. It stores the source, the keyword, every filter and the sort, so applying it re-runs the same question against today's data. Rename, reorder and delete them under Settings, Saved searches.
Saving results
The bookmark action on any card (or the Save button in the detail view) saves the ad into one of your boards, with the complete fact snapshot: text, landing page, technology, runtime, reach, platforms. From that moment it behaves like any saved ad: notes, moving between boards, page analytics. Ads you already saved show a filled bookmark that jumps to your saved copy.
What "Preview data" means
While the badge "Preview data. The live ad library connection is being activated." is visible, search results come from a realistic preview dataset, not from the live Meta Ad Library. Everything works exactly as it will with live data: the same filters, presets, saving flows. We show the badge so you always know what you are looking at; it disappears the moment the live connection is active.